Adjustment of language
Messaging adapted into local languages so it stays clear, accurate and culturally relevant.
Credibility, coverage, reputation
Public relations services in Mumbai
Media relations, event publicity, crisis communication and corporate messaging that give your brand visibility, trust and authority, through the right channels.
Brands we’ve worked with
What we do
Public relations services
Why Entity One
Let’s tell your brand’s story
Partner with Entity One, a leading public relations agency in India, and take control of your brand’s narrative. Whether you need media outreach, crisis communication or a complete PR strategy, we deliver tailored work that builds visibility, credibility and lasting impact.
Get in touch- Customised PR strategies tailored to your brand and industry
- Experience with startup PR, corporate communication and celebrity and media campaigns
- Access to a wide network of media outlets, influencers and digital publishers
- Detailed PR reporting and media coverage tracking
- Named Best Public Relations Agency for the second year running, in 2024
Why it matters
Why public relations matters
PR builds and keeps trust. It establishes credibility and relationships in new and existing markets. A few of the reasons it matters:
Creating and maintaining a powerful brand
PR is key to growing and shaping a strong brand. It requires a clear strategy, market understanding, and a compelling backstory. Your brand's vision and mission should guide all communications and shape its reputation.
Making brand values come to life
PR brings brand values to life by sharing information that highlights what your brand stands for. Strong values create meaningful connections with your audience, leading to better leads and increased sales.
Intellectual or executive leadership
Media interviews and thought leadership establish you as an expert. Sharing insights, data and opinions builds credibility, and being featured in top publications enhances trust and recognition.
Workplace branding
PR helps attract and retain top talent. Positive media mentions motivate current employees, build a strong company culture and catch the eye of investors and stakeholders.
Investor relations
Visibility and market buzz help attract investment. Being seen as a leader can give you a competitive edge and secure funding to expand, hire or invest in research and development.
Brand awareness
Long-lasting digital coverage raises online visibility. Articles and links help SEO, and good media relations ensure positive, credible coverage. For startups on tight budgets, PR can be a game-changer.
Our role
What our PR agency does for you
Technology keeps changing the job, but the core purpose of a PR agency has stayed the same. These are the responsibilities we take on for clients.
- Media relations
- We cultivate partnerships with influential media personnel and pitch story ideas tailored to their audiences, to earn favourable coverage that builds visibility and trust.
- Crisis management
- When publicity turns unfavourable, we help limit the damage and rebuild reputation with thorough communication plans, and we anticipate issues before they surface.
- Reputation management
- We watch the media closely, handle negative stories, manage crises when they happen and promote our clients’ strengths proactively.
- Press release distribution
- Carefully written statements sent to media outlets, backed by the relationships that get stories picked up and prominently placed.
- Event planning
- Where media presence matters, we plan the event: venue selection, press conference set-up, and travel and accommodation for attendees.
- Social media
- Social and digital strategies that raise visibility and engagement, with online conversations monitored and negative sentiment addressed promptly.
- Media training
- Role-play and messaging advice so spokespeople handle questions confidently and positively, and avoid unnecessary risk.
- Speech writing
- Speeches and internal communications polished for accuracy, persuasion and storytelling.
- Market research
- Understanding your audience first, so the messaging connects and reaches them through the channels they actually use.
- Influencer management
- Identifying and partnering with influential people across digital platforms to reach your audience and build lasting connections.
- Copywriting
- Headlines, body copy and collateral such as infographics and white papers that capture your brand’s essence.
- Outreach
- Partnerships with media outlets and influencers, combining earned placements, paid advertising and social media.
Beyond India
Global PR
Customised content
Stories, images and examples localised to the interests and needs of each market.
Local relationships
Relationships with local media, journalists and influencers, with pitches tailored to each media landscape.
Community engagement
Local initiatives and events that build trust and credibility for the brand in new markets.
From our files
Campaigns we’ve run
Written by the founder
Building a strong brand reputation
Real opinions, genuine reviews and authentic experiences help brands connect with their audience. For more than 20 years, Girish Wankhede, film trade analyst, critic and founder of Entity One, has been strengthening brand reputation through insightful PR articles.
Every press release and brand story is personally written by him.
Entity One continues to build brands with meaningful storytelling, reputation-driven content and trusted PR strategy.
Start a PR campaign
Have a story to tell?
Let’s get it covered.
Tell us about the launch, release or announcement, and we will plan the press, media and influencer push around it.
Start your PR campaign